Inn-stant Recognition of Fresh Brand Created by K-N
Welcoming patrons and new prospects to on-site events of a fresh brand created by the Keenan-Nagle team is both easy and ultra-affordable with these pop-up banners. The new brand—The Upside Inn—was developed by K-N to power a strategic plan to attract new faith-based community members using non-traditional media, messaging and meeting venues. Additional elements of the campaign include web, print and demographically targeted digital marketing. The program is sponsored by Hope UCC of Allentown. K-N’s Associate Media Services Manager, Kathryn Minzola, is shown here.